Rolls-Royce Launches New Car, Britain's Prime Minister Summoned

When run-of-the-mill auto makers launch a new car, they send out a press release. When legendary luxury limousine maker Rolls-Royce does it, the Prime Minister is summoned.
British Prime Minister David Cameron was at Rolls-Royce’s plant in Goodwood, Sussex, Wednesday on the south coast of England, and welcomed the announcement that the company, maker of hugely expensive limousines, coupes and convertibles, would expand its model line-up with an ultra-luxury SUV.
This probably won’t please the purists who think Rolls Royce should only be in traditional sectors of the market, but they lost out long ago anyway when the company was bought by BMW. Read More...

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